Cosmetica Italia is Italy's personal care association. It was first established in 1967 with the name of Unipro, the National Union of Perfumary, Cosmetics, Toilet Sopa and ancillery industries. It has around 500 members, representing 95% of the Italian cosmetics market.
Italy enjoys and enviable reputation as the world's best established producer of cosmetics and toiletries and many italian brands have enjoyed great success in Italy as well as overseas. Now that their market place is global there is an opportunity to advertise their products using efficacy claims. Ayton has been providing this totally bespoke service to industry for over 18 years and has the capability to ensure that any Italian manufacturer or brand owner can advertise their products effectively in any chosen export market.
Ayton is pleased to announce that its launch in Italy is combined with a special offer for all Cosmetica Italia members. Its specialist questionnaire designer, Kayleigh Johns, will be happy to design questionnaires and study protocols free of charge throughout 2014, saving Cosmetica Italia members around E120 per study.
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